ABOUT

The M2 Project Crew are the top active songwriters and music producers on the East Coast. Pop music and Rhythm & Blues are the main genres we focus on.  In the recent past, New York City was a place of musical innovation. For example, the Ramone’s are credited with Punk music’s creation around 1974. Around the same time, another new musical art form called Hip Hop was formulating in the Bronx, New York.  Those were times when corporations/ musical labels “helped” administer and organize musical acts, instead of dictating what artists were supposed to play musically.  Music executives did not overstep their boundaries like they do today.  A former musician who becomes an executive does not necessarily have artist’s best interests in mind.

The M2 Project Crew has gone virtually unknown in the music business because we learned to ask questions and read all contracts and paperwork that pertains to our business.  Most music “executives” prefer to take advantage of naive artists who accept bad deals from the music recording industry. 

“M2” stands for multi-media.  We work in other areas of media.  This project is meant to address the structural flaws that prevent top-quality music from being written and produced in New York City.  Short-sighted restrictions are hurting music both artistically and financially.

Part of our point of view comes from the book, R&B: Rhythm and Business:  The Political Economy of Black Music.  Additionally, the May 25, 2020 murder of George Floyd placed a new level of emphasis on the disenfranchised nature of male American Descendants of Slavery (ADOS) in America.  George Floyd was simply the metaphor for a type of systematic neglect that hurts our entire nation. 

We saw Black Lives Matter (the non-profit “social justice” organization) raise 90 million dollars in less than two years.  Those fundraising efforts were sparked by the murder of George Floyd in 2020.  Two years later, the masses finally figured out that although “black men’s” images were used to fuel action, very little funding goes to “Black” men who are the catalysts behind those protests.

The M2 Project Crew decided to raise awareness of the fact that New York City and the rest of nation will never prosper by overlooking its most valuable assets. Cronyism has also crippled NYC. Talent and innovation is the change that is needed, and cronyism bleeds innovation dry. 

Music has the ability to improve people’s lives, and the M2 Project Crew has that ability.  With the groundbreaking contributions that American Descendants of Slavery have made in modern music, why is the M2 Project Crew without free, full-access to a top notch recording studio in NYC?  The book,  R&B: Rhythm and Business:  The Political Economy of Black Music explains the wholesale theft that has always taken place in America against “Black” men (and women) in the music industry.   It makes no sense that highly qualified and talented people like the M2 Project Crew are economically shut out of the music industry.  Here is a recent example of what needs to be done, yet no public figure on the East Coast has done anything substantial to fix the mistake. Corporations like Goldman Sachs have pledged millions of dollars for “Black” women, but nothing for “Black” men. No current Black public figures used their reach to demand accountability until now. 

On June, 30, 2022, AP News reported on the PR Newswire story, NFL Partners with Contract With Black America to Strengthen Economic Equality.  No substantial finances have been properly allocated for male American Descendants of Slavery (ADOS) in America, but this is a start.  The release stated that, “The National Football League (NFL) announced today its partnership with Contract with Black America Institute (CWBA), an economic inclusion-focused initiative led by artist and entrepreneur O’Shea Jackson, also known as Ice Cube. The CWBA and NFL partnership enhances the NFL’s dedication to increasing economic equity and partnerships with Black owned businesses.” Many people in America claim “Blackness” when social and economic benefits are involved, but none of their ancestors were in America during the formation of Spirituals, Gospel, Blues, Soul, Jazz, and Rock music.

When it comes to “Black” music, American Descendants of Slavery are the ultimate source of those art forms. We could always get access to the tools needed to create music, at a steep cost.  Financial opportunities are lost because self-centered and selfish business people systematically work to exploit American Descendants of Slavery, instead of properly compensating them for what they did, and still do, for America. We are looking for our partnerships with top music labels and recording studios in NYC, so we can create the hit music that we are known for creating.